The Best Days & Times to Post Fundraising Campaigns on Social Media

Timing is everything when it comes to launching a successful social media fundraising campaign. Posting at the right time can boost engagement and maximize donations. Here’s when to post for the best results:

1. Tuesday & Thursday Mornings ☀️

📌 Why? These mid-week days tend to have higher engagement rates as people are active and planning their week.
✅ Best time: 8 AM – 11 AM

2. Evenings Between 7 PM – 9 PM 🌙

📌 Why? People scroll through social media after work, making it a great time to catch their attention.
✅ Best time: Post emotional stories or fundraising appeals in the evening for better conversion.

3. End of the Month 💰

📌 Why? Payday means people have more disposable income and may be more willing to give.
✅ Best time: The last 3–5 days of the month are ideal for donation asks.

4. #GivingTuesday & Awareness Days 🌍

📌 Why? Tying your campaign to global giving trends like #GivingTuesday or World Hunger Day increases visibility and credibility.
✅ Best time: Plan ahead and start promoting at least a week before!

5. During Live Events & Webinars 🎥

📌 Why? Live interactions create a sense of urgency and community, leading to higher donation rates.
✅ Best time: Include a fundraising appeal during key moments of your event.

🔹 Pro Tip: Test different times for YOUR audience. Every nonprofit community is unique, so analyze engagement insights to find your sweet spot!

💙 Want to boost your next fundraising campaign? Let’s get strategic!